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SEO Academy

Learn SEO & AI Search

SEO Academy is a library of 30+ technical guides covering schema markup, Core Web Vitals, AI search readiness, and Generative Engine Optimization (GEO). Every guide is written by Rejith Krishnan, Founder and CEO of lowtouch.ai and creator of seo.yatna.ai.

The guides focus on what matters in 2026: getting your site found and cited by AI assistants like ChatGPT, Perplexity, and Claude - not just ranking in Google. You will find step-by-step implementations for JSON-LD structured data, practical checklists for technical audits, and framework-specific guides for Next.js, Astro, Shopify, and WordPress. Each post links to primary sources and includes copy-ready code examples you can apply the same day. Written by practitioners, not algorithms.

Featured Article

llms.txt: The New File Every Site Needs for AI Search Visibility (Complete Guide)

llms.txt is a plain-text file that tells AI assistants what your site is about and what to cite - and most sites don't have one yet.

  • llms.txt is a plain-text file at your domain root that tells AI assistants what your site is about and which pages matter most
  • Unlike robots.txt (which controls crawl access), llms.txt controls content description - what AI systems say about you
  • Without llms.txt, AI assistants synthesise a description of your product from crawled pages, which is frequently inaccurate
  • llms-full.txt is an extended variant for sites that want to supply complete documentation context to LLMs in a single file
Read article
llms.txt: The New File Every Site Needs for AI Search Visibility (Complete Guide)

Latest Guides

How to Make Your Website Accessible to AI Agents (2026 Guide)
ai-search-readiness

How to Make Your Website Accessible to AI Agents (2026 Guide)

AI agents don't just read your site — they navigate, fill forms, and take actions. Here's how to make your website work for the agentic AI era in 2026.

Seo Expert
How to Rank in ChatGPT Search: The 2026 SEO Guide
ai-search-readiness

How to Rank in ChatGPT Search: The 2026 SEO Guide

ChatGPT Search uses the Bing index — not Google. That changes everything about how to optimise for it. Here's a step-by-step 2026 guide.

Seo Expert
Google AI Mode Optimization: How to Rank in Full-Page AI Search (2026 Guide)
ai-search-readiness

Google AI Mode Optimization: How to Rank in Full-Page AI Search (2026 Guide)

Google AI Mode replaces traditional search results with a full-page AI experience. Here's exactly how to optimise your content to appear as a cited source.

Seo Expert
The 7 AI Search Ranking Factors in 2026 — And How to Audit Each One
ai-search-readiness

The 7 AI Search Ranking Factors in 2026 — And How to Audit Each One

AI search engines like ChatGPT, Perplexity, and Google AI Mode rank content differently from traditional Google. Here are the 7 factors that matter most in 2026.

Seo Expert
Sitebulb Alternative: Cloud SEO Auditing Without the Desktop Application
Technical SEO

Sitebulb Alternative: Cloud SEO Auditing Without the Desktop Application

Sitebulb is one of the best desktop SEO auditors available - but it's a desktop install with no cloud option and no AI readiness coverage. Here are the alternatives worth considering.

Rejith Krishnan
Google Search Console Alternatives: 6 Tools That Show What GSC Misses
Technical SEO

Google Search Console Alternatives: 6 Tools That Show What GSC Misses

Google Search Console is irreplaceable - but it shows symptoms, not causes. These 6 tools cover what GSC misses: AI readiness, schema depth, backlinks, and Bing's ChatGPT index.

Rejith Krishnan
Featured Article

What Is Generative Engine Optimization (GEO)? The Complete 2026 Guide

Generative Engine Optimization (GEO) is the practice of structuring content so AI assistants like ChatGPT, Perplexity, and Claude cite it in their answers - not just rank it in Google.

  • GEO targets AI citation in ChatGPT, Perplexity, and Claude - not just Google rankings
  • Answer-first structure is the single highest-impact GEO signal you can implement today
  • FAQPage and Article schema increase AI citation rates by making answers machine-readable
  • Blocking GPTBot or ClaudeBot in robots.txt makes your content invisible to AI assistants
Read article
What Is Generative Engine Optimization (GEO)? The Complete 2026 Guide

All Guides

How to Make Your Website Accessible to AI Agents (2026 Guide)
ai-search-readiness

How to Make Your Website Accessible to AI Agents (2026 Guide)

AI agents don't just read your site — they navigate, fill forms, and take actions. Here's how to make your website work for the agentic AI era in 2026.

Seo Expert
How to Rank in ChatGPT Search: The 2026 SEO Guide
ai-search-readiness

How to Rank in ChatGPT Search: The 2026 SEO Guide

ChatGPT Search uses the Bing index — not Google. That changes everything about how to optimise for it. Here's a step-by-step 2026 guide.

Seo Expert
Google AI Mode Optimization: How to Rank in Full-Page AI Search (2026 Guide)
ai-search-readiness

Google AI Mode Optimization: How to Rank in Full-Page AI Search (2026 Guide)

Google AI Mode replaces traditional search results with a full-page AI experience. Here's exactly how to optimise your content to appear as a cited source.

Seo Expert
The 7 AI Search Ranking Factors in 2026 — And How to Audit Each One
ai-search-readiness

The 7 AI Search Ranking Factors in 2026 — And How to Audit Each One

AI search engines like ChatGPT, Perplexity, and Google AI Mode rank content differently from traditional Google. Here are the 7 factors that matter most in 2026.

Seo Expert
Sitebulb Alternative: Cloud SEO Auditing Without the Desktop Application
Technical SEO

Sitebulb Alternative: Cloud SEO Auditing Without the Desktop Application

Sitebulb is one of the best desktop SEO auditors available - but it's a desktop install with no cloud option and no AI readiness coverage. Here are the alternatives worth considering.

Rejith Krishnan
Google Search Console Alternatives: 6 Tools That Show What GSC Misses
Technical SEO

Google Search Console Alternatives: 6 Tools That Show What GSC Misses

Google Search Console is irreplaceable - but it shows symptoms, not causes. These 6 tools cover what GSC misses: AI readiness, schema depth, backlinks, and Bing's ChatGPT index.

Rejith Krishnan